BUSCAR CUIDEN SUMMA CUIDEN CANTARIDA

Resumen

Antecedentes: Existe una clara evidencia que indica que los programas de promoción de la salud mediante SMS son efectivos en múltiples casuísticas pero no siguen una metodología común de cómo llevar a cabo estos programas ni contemplan de forma nuclear el proceso de la modificación de conductas, poniendo el énfasis en los resultados. Objetivo: Definir las pautas a seguir en el diseño de programas de promoción de la salud mediante envío de SMS para Gestantes y puerperas de tal forma que se garantice una efectividad y adherencia máxima cuantificables cualitativa y cuantitativamente. Método: Búsqueda bibliográfica para identificar trabajos que contengan o analicen metodologías de trabajo seguidas en programas de promoción de la salud mediante el uso del SMS como elemento de comunicación y se apliquen a Gestantes, publicados entre los años 2000 y 2015. Resultados: Se seleccionaron 9 estudios que contenían metodologías de trabajo seguidas válidas y se obtuvieron 12 pasos a seguir. Conclusiones: Se han obtenido 2 pasos a seguir en los que se hará hincapié especialmente en las fases de; búsqueda de los mecanismos claves que activan la concienciación y el intercambio de comportamiento en la gestante, la definición de los objetivos de comunicación, las técnicas de modificación de conducta que utilizaremos y el diseño de los indicadores cuantitativos y cualitativos a analizar que midan el porcentaje de consecución de los objetivos marcados.
Palabras clave: Teléfono móvil/ SMS/ Mensajería de texto/ Resultados de la atención/ El proceso de atención

Abstract (Methodology for the development of programs for health promotion via SMS for pregnant women in primary care)

Background: There is clear evidence indicating that programs promoting health through SMS are effective in multiple caseloads but do not follow a common methodology of how to carry out these programs or nuclear contemplate how the process of behavior modification, putting the emphasis on results. Objective: To define the steps to follow in designing programs to promote health through SMS for pregnant and postpartum women in such a way that a maximum effectiveness and measurable qualitative and quantitative adhesion is guaranteed. Method: literature search for jobs that contain or discuss working methods followed in programs to promote health through the use of SMS as a communication and applied to pregnant women, published between 2000 and 2015. Results: 9 studies containing valid methodologies followed 12-step work and were obtained to follow were selected. Conclusions: We obtained two steps in which the emphasis will be especially in phases; finding the key mechanisms that trigger awareness and sharing behavior in pregnant women, the definition of the objectives of communication, behavior modification techniques that use and design of quantitative and qualitative indicators to be analyzed to measure the percentage of achieving the objectives.
Key-words: Cellular phone/ SMS/ Text messaging/ Outcomes of care/ Process of care

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